The Way of the Horse 2014 Challenge

Thursday, December 12th, 2013

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OFFICIAL MEDIA RELEASE
Date: 12th December, 2013

LAST CALL TO BE PART OF THE AMAZING “WAY OF THE HORSE”

2014 AUSTRALIAN HORSEMANSHIP CHALLENGE

EQUITANA Australia is seeking applications from Trainers who would like to be part of the 2014 “The Way of the Horse – Australian Horsemanship Challenge” (TWOTH) for the 2014 event.

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During the 3-day challenge, three Australian horse trainers will be chosen to demonstrate their highly personal and specialised methods of connecting with an unbroken Australian Stock Horse, to demonstrate the way to create a willing and happy riding partnership, right from the start.

TWOTH has now reached overseas audiences, who love it as much as Australian horse fans!   In March 2013, TWOTH 2010 was aired by Horse & Country TV in the UK, which has an audience of around 250,000 viewers weekly in the UK.  The network also airs in the Netherlands, France, Ireland and Malta and the Sky Cable Network, giving it an overall reach of almost 12 million potential viewers.   The 2011 Challenge was aired in October 2013 and the 2012 Challenge will be aired on Horse and Country TV in December.

Trainers can apply to be considered as one of the contestants for the next TWOTH Challenge that will be held at EQUITANA Melbourne 2014 (20 – 23 November at the Melbourne Showgrounds).

Expressions of interest for 2014 the Way of the Horse Challenge close on 31st January 2014, so visit the EQUITANA website http://www.equitana.com.au/twoth to be part of this extraordinary event.

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